Upgrading to a Paid Plan
Ready to scale beyond the free 10,000 events per month? This guide walks you through upgrading to a paid Growth or Professional plan.
Before You Upgrade
Check Your Current Usage
Before selecting a plan, review your current event usage:
- Log into your dashboard
- Navigate to Billing (if available) or check your subscription overview in your user settings
- Review your monthly event count to understand your traffic patterns
Choose the Right Plan
Growth Plan - Perfect if you need:
- More than 10,000 events per month
- Basic analytics features
- 1 website dashboard
- Standard support
Professional Plan - Choose this if you need:
- Everything in the Growth plan
- Multiple website dashboards (up to 50)
- Extended data retention (3+ years)
- Priority support
Step-by-Step Upgrade Process
Step 1: Access the Billing Page
- Log into your Betterlytics account
- Click Upgrade Plan in your User avatar in the top right corner or visit directly at https://betterlytics.io/billing 
- You’ll see your current plan and the pricing calculator with different plans and event volume options
Step 2: Select Your Plan and Volume
- Use the slider to select your expected monthly event volume
- Choose between Growth and Professional plans
- Select your preferred currency (USD or EUR)
- Review the pricing for your selected volume
The pricing updates automatically as you adjust the slider.
See our Plan Overview page for the differences between the plans or our Pricing  page for the exact pricing.
Step 3: Complete Payment Setup
- Click “Get Started” or “Upgrade” on your chosen plan
- You’ll be redirected to Stripe Checkout - our secure payment processor
- Enter your billing information:
- Email address (auto-filled)
- Payment method (credit card, bank transfer, etc.)
- Billing address
- Review your order and confirm the subscription
Step 4: Confirmation and Access
After successful payment:
- You’ll be redirected back to your Betterlytics dashboard
- Your plan will be active immediately - no waiting period
- You’ll receive a confirmation email with your invoice
- Your new event limits take effect immediately
What Happens After Upgrading
Your plan will be active immediately and you’ll be able to use all the features of your new plan. You’ll also be able to access your billing portal to manage your subscription. Your subscription auto-renews monthly unless cancelled.
If you’re upgrading mid-month, Stripe automatically prorates the unused time on your current plan and applies it as credit towards your new plan.
Managing Your New Subscription
You can now access your billing portal to manage your subscription, view your invoices and more. You can also view your event usage in real-time in your user settings.
To access your billing portal, go to user settings and navigate to the “Billing” tab. Here you can view your invoices, manage your subscription and more.
View our Managing Your Subscription guide for more information on how to manage your subscription.
Troubleshooting Common Issues
Payment Failed
If your payment doesn’t go through:
- Check your payment method - ensure sufficient funds and valid card details
- Try a different payment method - Stripe supports multiple options
- Contact your bank - some banks block online subscription payments
- Reach out to support - maybe we can help resolve payment issues, but we can’t guarantee it.
Plan Not Activated
If your plan isn’t active after payment:
- Check your email for confirmation from Stripe
- Refresh your dashboard - changes may take a moment to appear
- Contact support if the issue persists
Wrong Plan Selected
If you accidentally chose the wrong plan, don’t worry, you can change plans immediately. Visit your billing page and select the correct plan. Stripe will automatically prorate the unused time on your current plan and apply it as credit towards your new plan. In the event that you chose a plan that is too expensive for your usage, you can downgrade your plan at any time and we’ll apply the credit towards your new plan.
Need Help?
Upgrade assistance:
- đź“§ Email Support - We can help you choose the right plan
- 💬 Discord Community  - Ask questions and get advice directly from the Betterlytics team
Technical issues:
- Check our billing FAQ for common questions
- Contact support if you encounter any technical problems during upgrade
Ready to upgrade? Visit your billing page  to get started, or contact us if you need help choosing the right plan.